What role does an LMS play in optimizing External Training?

Companies of all sizes require training to upskill their workforce, customers, members, and partners to achieve maximum productivity at as little cost as possible. In this context of training, there are two kinds of training- LMS for external training and LMS for internal training. Though a robust LMS application carries out both these types of training, there is a slight yet significant difference between the two forms of training, which we shall dive into right away.

• What is Internal Training?
• What is External Training?
• Why can’t companies skip External Training?
• What role does an LMS play in optimizing External Training?
• External Training LMS Features
• Paradiso LMS for External Training

• Branding

  If you want to be able to change the look and feel of your training site, you should use an LMS for external training rather than an internal one. Many companies with customer-facing portals, in particular, want to make sure their system can be customized. This enables you to adhere to any of your company’s brand guidelines.

  You can also increase conversions by allowing users to seamlessly transition from the company’s website to their desired courses. This is because the company’s website, the training portal, and the LMS are all the same to the student.

• Integrations

  Companies make lists of “must-have” integrations before choosing an LMS for external training. For example, internal training may be integrated with their performance management system or HRIS (HRIS). Integrations with marketing automation, live training software, and a CRM like Salesforce.

  Using marketing automation and live training software streamlines the customer and member experience. Learners can sign up for webinars, schedule them, and launch them all from one place. They may also get email reminders or suggestions for similar training events. With CRM integration, training teams can see the actual value of their program.

• Built or Brought Content

  As the name implies, off-the-shelf content is a ready-made product that can be sold and used immediately. It’s pre-formatted content in a few robust LMS for external training. As a result, you can usually upload or

  link this content to your courses and allow users to use it right away. Flexible content hosting is critical for external training.

  Your team will most likely need to create multiple contents to engage external learners with various learning styles. Some skills or information may be better learned through one of these methods rather than the other. Swapping out individual assets shouldn’t be difficult when it’s time to update.

• Content Discovery

  Customer training is critical for customer training teams because their user base varies from person to person and company to company. Therefore, serving the same content to people with different needs is pointless. An LMS for external training with advanced search functionality, filters, and tagging can all help. For example, customers or members could skip the lesson on email marketing and search specifically for the “A/B test” rather than taking the entire course on marketing best practices.

• Accessibility

  These features on the LMS for external training allow teams to offer multiple login options to end-users. Customer training teams frequently ask about restricted course access. This can be done via:

  • SSO

    Ensure a seamless experience for learners who already have a login. Users first go to the course details page. Then they can sign up with their login credentials by clicking the register button. Customers and partners can find and register for LMS for external training without you or your training team intervening.

  • Set up access codes to your course catalogue

    Users can access the content after signing up with a code you provide. For example, a company using training to generate leads may want to allow anyone to register. Some companies prefer to limit the content to specific users, customers, or lifecycle stages. Some companies restrict content to specific users, customers, or lifecycle stages.

• e-Commerce Capabilities

  Some may choose to monetize coursework through subscription and ala carte sales, while others provide free courses. Your LMS for external training should support a variety of pricing and packaging options to accommodate different pricing structures. For example, some training is available for a price, while others are provided for free (i.e., primary vs advanced). The cost may vary depending on the customer tier or support package selected.