How to Maximize ROI by Investing in LMS for Association?

Associations are formed to assist a specific group of individuals or professionals in achieving a common professional goal. While the organizations are focused on creating a better society, their ability to make a significant profit is limited — call it a lack of time or possibilities. Membership, event registrations, and fundraisers rank first among primary sources of revenue for associations across industries. However, associations can move beyond traditional revenue-generating models by incorporating social and collaborative learning.

One successful way to generate cash is to use a learning management system (LMS) to manage content and merchandise. An LMS for an association will enable the organization to provide continuing education to members, partners, vendors, and non-members for professional development while generating non-dues revenue.

Nine ways you can maximize Associations ROI using an LMS

An association can earn money in various ways, including membership fees and fundraisers. We’ll discuss a handful of the most common use cases that could help your group accomplish its revenue goals.

• Take your training online with LMS for Associations
• Non-Dues Revenue via eLearning
• Integration with event management systems and AMS
• Continuing education and content creation that is seamless
• For in-house or corporate certifications, employ an online assessment
• Organize training sessions and webinars
• Create new digital revenue streams
• Better Engagement Through Communities of Practice
• Retain and Nurture Lifelong Members

Take your training online with LMS for Associations

You may incorporate the content from your live events into your online learning platform. Why squander valuable content, professional speakers, networking opportunities, and social presence by archiving the content from in-person events?

The repository of your organization. Members who join your association after these in-person events can access the event content online through your LMS for associations at a low cost if you making it available through your LMS. In addition, maximize associations ROI sources by involving sponsors in your online sessions and repurposing current material (webcasts, short videos, and on-demand learning courses).

Make sure your association chooses an LMS for an association that is dynamic, versatile, and simple to use, even for non-technical employees. The LMS must support online and offline learning, chats, forum debates, Q&A, comments, polls, surveys, and instructor-learner contact.

Non-Dues Revenue via eLearning

Using digital learning experiences to grow your organization is a popular idea. It’s a go-to source for global training and industry news because of your affiliation with an easy online learning platform. Your members can benefit from such an investment, including maximum associations ROI from long-term memberships and brand promotion through online and on-demand learning.

Using an LMS for association, associations can maximize ROI and make money on standard membership fees and fundraisers. Using the built-in e-commerce module, you may offer training and courses, on-demand course materials, goods, discount coupons, sublicense white-labeled LMS to partners and affiliates, and create branded mobile apps with your branding for non-dues revenue.

Integration with event management systems and AMS

How innovative your LMS is determines how effective your association is at maximizing ROI. A SaaS-based LMS with integration capabilities with popular third-party tools like CRMs, HRMS, and AMS would allow easy data interchange between your LMS and the third-party app. By reducing manual activities by the team through automated processes, your organization will save work hours and avoid human errors that result in data duplication. Every minute saved at work saves money, and every dollar saved reduces unnecessary expenses.

In addition, the integration of LMS for the association’s out-of-the-box connectivity with Salesforce allows organizations to map and track all learning activities and keep them in the Salesforce ecosystem, providing learners with a superior learning experience. Salesforce integration also enables secure two-way access to the LMS using Single Sign-On (SSO).

Continuing education and content creation that is seamless

Promoting continuous education for members, non-members, and partners through an LMS helps an association deepen its relationship. Non-members are encouraged to register or buy a membership to obtain value-for-money solutions through personalized material for members with discounts, special offers, and staff based on their function. It boosts revenue from registration, membership fees, and the number of class members, maximizing associations ROI.

All information is provided through a gamified interactive environment to increase learner engagement. Chats, discussion forums, text messaging, surveys, polls, Q&As, and other contact forms between members and instructors make social and collaborative learning feasible.

For in-house or corporate certifications, employ an online assessment

When members and non-members complete a course or training program, a sophisticated LMS for associations supporting AI-proctored evaluations can provide certificates and accreditations. Maintaining a small price for this certification or accreditation evaluation would bring more cash to your organization and maximize associations ROI.

Offering AI-proctoring to certification tests as a service through your association’s LMS for corporations (for example, Salesforce, Microsoft, Oracle, SAP, SailPoint, and so on) could help your organization earn more money. They’ll have a remote exam that’s cheat-proof and secure.

Organize training sessions and webinars

Your AMS can use the LMS for association to provide live sessions led by experts on a specific technology or industry, live webinars, conferences, events, fundraisers, and exhibitions. Attendees could pay a fee to access these and watch them on demand through the LMS. Furthermore, you can also maximize associations ROI by allowing sponsors to advertise and raise donations throughout the programs.

It clarifies how the best LMS for associations might assist in producing additional revenue and maximizing ROI through various sources. Paradiso LMS is an excellent place to start if you want to maximize ROI with LMS.

Create new digital revenue streams

Repurpose your podcast and webinar content into online courses to make the most of it. Companies that collaborate with a webinar or podcast production agency often leverage their expertise to seamlessly transform existing content into online courses, creating an effective omnichannel strategy. Informational webinars can be transformed into interactive online classes and sold to users utilizing the same content using an LMS for association. No additional resources are required to conduct research and generate content. Unlike an educational webinar, a course demonstrates knowledge of a subject. You can even charge members a minimal subscription cost to access your customized material on demand.

Better Engagement Through Communities of Practice

Associations provide people with a sense of belonging in a community, and online learning should strengthen that feeling by providing them with relevant courses. An effective LMS for your organization can create community practice to promote learners’ involvement. It is effective for peer-to-peer learning using discussion boards and forums in an instructor-moderated setting.

Setting up analytics for your LMS – you can track the effectiveness of your learning program and the money generated for your organization as more people engage with and move to your online courses, enhancing networking, new membership, and member retention. Building an ecosystem of high interactivity and engagement has been proven to maximize associations ROI cost-effectively.

Retain and Nurture Lifelong Members

Many members quit the association after completing a credentialing exam or attending a conference, resulting in a revenue loss. To keep existing members, association LMS systems can provide additional learning content such as suggested learning paths, more certification offers, savings on a subsequent certification or course, etc. Non-members can also profit from this by becoming members.

Aside from that, make sure your LMS for association has robust connectors with CRMs like Salesforce and AMSs to provide safe access across platforms, devices, and locations. In addition, advanced reporting and analytics with AI enable admins and instructors to have more significant insights into future learning programs and create better revenue plans to maximize ROI. At the same time, mobile-friendly and gamified course modules support learners with a fun-filled learning experience.

Generate Additional Revenue Streams

Are you hosting webinars or podcasts? If yes, you’re already building a valuable community for your members. You might not realize it, but your custom content is an asset. You can repurpose webinar or podcast content into online courses, leveraging a learning content management system (LCMS). With an LCMS, you can transform informational webinars into interactive courses. Participants are more likely to purchase a course because it promises mastery, unlike a webinar, which merely provides information.

Alternatively, you can utilize the content in a microlearning platform. This platform keeps learners updated by sending them a daily question. You can then charge your members a small subscription fee for access to your custom content. Repurposing your existing content in these ways enhances engagement and generates additional revenue streams for your organization.

Paradiso Association LMS

Paradiso is serious about maximizing associations ROI. We help them share great content with the world. Paradiso can develop gamified mobile content, simulations, videos, and other interactive media that help associations maximize ROI. Content is only one aspect of a complete SaaS, mobile-responsive application that an association requires.

Paradiso’s standout features, such as single sign-on, catalogs, eCommerce, reporting, and pre-defined workflows, make it among other association LMSs. In addition, the integration of LMS adds more non-dues revenue by automating accessing multiple third-party applications with ease.

If you are looking for a user-friendly LMS that provides course authoring, robust technology, integrating capabilities, great adaptability to growing needs, and cost-effectiveness, try our association learning management system today. Feel free to reach out to us for more information.